Why the Labubu Doll Is the Must-Have Designer Collectible in 2025
If you’ve spent any time scrolling through TikTok, Instagram, or collectible forums recently, you’ve probably seen the adorably mischievous Labubu doll popping up everywhere. With its expressive eyes, quirky grin, and endless themed outfits, Labubu has become one of the most in-demand designer collectibles in 2025 — adored by fans of Pop Mart, Kasing Lung, and designer toy culture alike.
But what exactly makes Labubu so special? And where can you find authentic Labubu dolls for sale online without breaking the bank? Let’s explore.
What Is a Labubu Doll?
Labubu is a character created by Hong Kong artist Kasing Lung, first appearing in collaboration with POP MART — a leading name in designer toys. Each Labubu has a distinct personality, often inspired by fantasy worlds, fairy tales, and childhood nostalgia.
The dolls come in a range of forms:
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Blind box series (each box hides a surprise design)
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Limited editions and event exclusives
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Plush toys, keychains, and bag charms
Each piece is a little work of art — and collectors can’t get enough.
Why Labubu Is Trending in 2025
The popularity of Labubu dolls continues to rise for several reasons:
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Designer toy culture has gone mainstream. Collectors aren’t just looking for figures — they’re investing in creativity and artistry.
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Social media exposure. Influencers and collectors share unboxing videos of Labubu blind boxes, driving curiosity and excitement.
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Limited releases. POP MART and Kasing Lung often release small batches, creating a sense of scarcity that fuels demand.
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Gift appeal. With their cute, expressive faces, Labubu plush toys and charms make perfect gifts for both kids and adults.
Simply put: Labubu isn’t just a toy — it’s a collectible statement piece.
Popular Labubu Series to Watch For
New Labubu series are released regularly, each with its own theme and hidden figures. Some of the most sought-after in 2025 include:
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Labubu Exciting Macaron Series – sweet pastel tones and dessert-themed designs.
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Labubu Big Into Energy Series – sporty, vibrant, and full of action.
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Labubu Have A Seat Series – cozy and artistic poses, great for shelf display.
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Labubu Fairy Tale Series – whimsical reinterpretations of classic stories.
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Labubu x The Monsters Collaborations – crossover designs beloved by serious collectors.
If you’re looking to buy Labubu dolls online, these series are among the best to start with — they’re highly photogenic and often appreciate in value.
👉 You can browse current Labubu listings and prices here at labubu.freshstores.co.
Where to Buy Authentic Labubu Dolls
The most common question among new fans: “Where can I buy genuine Labubu figures?”
Since Labubu has become so popular, fakes and replicas are sadly common. The safest places to buy include:
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Official POP MART channels
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AliExpress verified sellers
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Trusted affiliate sites such as labubu.freshstores.co
Always look for:
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High-quality photos of the packaging and logo
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Verified buyer reviews
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Official “POP MART” branding on boxes and tags
If you’re new to collecting, start with blind boxes from reputable stores — they’re affordable, fun, and guaranteed authentic when bought through official partners.
Labubu Dolls as Gifts
Beyond the collector community, Labubu dolls make brilliant gifts. Their playful, expressive designs appeal to:
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Teens who love cute collectibles
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Adults who enjoy art toys or home decor
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Fans of kawaii culture and POP MART designs
The Labubu keychains and bag charms have also become trendy fashion accessories — popping up on backpacks, handbags, and even car mirrors.
If you’re looking for a unique present that’s both collectible and adorable, a Labubu doll is a safe bet.
Are Labubu Dolls a Good Investment?
Many collectors now see Labubu figures as an entry point into designer toy investing. Limited editions and older series often increase in value over time, especially when kept in mint condition.
Some rare figures — particularly collaboration or event-exclusive Labubus — have resold for several times their original price.
If you want to start collecting:
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Track release calendars (POP MART and Kasing Lung updates).
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Keep packaging intact for maximum resale value.
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Follow collector forums to stay updated on rarities and reissues.
How to Start Your Collection
Starting a Labubu collection is simple:
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Choose a few series that catch your eye.
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Order from a trusted retailer like labubu.freshstores.co (AliExpress-linked for global buyers).
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Display or trade with other fans in the community.
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Watch for limited releases and grab them early!
Final Thoughts
The Labubu doll is more than a passing trend — it’s a fusion of art, storytelling, and collectibility that captures hearts across the world. Whether you’re buying your first blind box or hunting for rare limited editions, Labubu offers something magical for everyone.
Explore the full range of Labubu dolls for sale and discover your next favorite collectible at labubu.freshstores.co. ✨
