Labubu vs POP MART Blind Boxes: Which Are Better for Collectors and Casual Buyers? (2025 Comparison Guide)
Blind box collectibles have exploded in popularity around the world, and two names dominate the scene: Labubu and POP MART. While Labubu is one of the most beloved character lines in the collectible world, POP MART is the company that helped mainstream the blind-box culture globally.
Collectors often ask:
Should I buy Labubu figures, POP MART blind boxes, or both?
And which brand is better for beginners, casual buyers, or serious collectors?
This guide breaks down everything you need to know — from design style and pricing to rarity, resale value, and collector experience — so you can choose the best option for your collection.
Labubu vs POP MART: At a Glance
| Feature | Labubu | POP MART (General) |
|---|---|---|
| Design Style | Cute + creepy, artistic, expressive | Wide variety (cute, quirky, minimalist, stylized) |
| Price Range | Mid-range | Wide (budget to premium) |
| Availability | Often limited or difficult to find | Broad global availability |
| Rarity | High — especially special editions | Medium — depends on series |
| Blind Box Experience | Strong emphasis on “chase” excitement | Consistent with clear odds |
| Resale Value | High for rare items | Varies widely |
| Best For | Dedicated collectors | Beginners + casual buyers |
Both brands are excellent — but for different reasons. Let’s look deeper.
What Makes Labubu Unique?
Labubu has a distinctive artistic identity created by The Monsters artist Kasing Lung. The characters have:
✔️ A cute yet creepy aesthetic
A blend of sweetness and mischief that appeals to collectors.
✔️ High-quality sculpting and painting
Detailed expressions and textures.
✔️ Collector-focused releases
Many Labubu figures are limited editions or sell out quickly.
✔️ Strong resale value
Rare pieces often rise in price over time.
For collectors who love character art and charm, Labubu feels more personal and expressive than most blind-box brands.
What Makes POP MART Unique?
POP MART offers a massive catalogue of blind-box series across dozens of characters and styles. POP MART is known for:
✔️ Mainstream accessibility
POP MART stores exist worldwide, making figures easier to buy.
✔️ Wide variety
Cute, funny, seasonal, artistic, retro — there’s something for every taste.
✔️ Beginner-friendly pricing
Many series are budget-friendly for new collectors.
✔️ Consistent quality
POP MART blind boxes are widely trusted for good craftsmanship.
POP MART is perfect for people who want variety, affordability and ease of access.
Design Style Comparison
Labubu
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More expressive and character-driven
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Strong artistic personality
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Quirky, slightly spooky charm
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Themed series with storytelling elements
POP MART
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Broad range from cute to abstract
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Hundreds of different lines
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More “safe” and mainstream designs
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Great for collectors who enjoy variety rather than one character line
If you want strong personality, choose Labubu.
If you want variety, choose POP MART.
Price Comparison
Labubu Prices
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Usually mid-range
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Some rare pieces become expensive
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Early or limited editions can skyrocket
POP MART Prices
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Wider range
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Many entry-level blind boxes under $15–$18
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Premium lines cost more but are still accessible
POP MART is generally cheaper for beginners.
Labubu is a better value for collectors seeking long-term appreciation.
Rarity & Resale Value
Labubu
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High rarity, especially for chase figures
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Consistent resale demand
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Older figures often increase in value
POP MART
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Rarity varies by series
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Some characters (Molly, Dimoo) have strong resale value
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Others remain common and inexpensive
If resale potential matters to you, Labubu usually performs better.
Blind Box Experience
Labubu Blind Boxes
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Strong chase excitement
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More unpredictable availability
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Series often sell out quickly
POP MART Blind Boxes
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Highly consistent release schedule
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Clear rarity information
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More accessible for beginners
POP MART is better for stable collecting.
Labubu is better for thrill-seekers.
Which Brand Is Better for Beginners?
✔️ POP MART is the easiest starting point.
Beginners benefit from:
-
lower prices
-
wide variety
-
easy purchases
-
predictable availability
Which Brand Is Better for Serious Collectors?
✔️ Labubu is the stronger collector brand.
Harder to find, more expressive, and more desirable long-term.
Which Brand Makes Better Gifts?
POP MART often wins for gifting due to:
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broad appeal
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cute, universally friendly designs
-
accessible price range
But Labubu gifts feel more special and artistic — perfect for someone who loves unique items.
Final Verdict: Labubu vs POP MART — Which Should You Choose?
Choose Labubu if you want:
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expressive art
-
quirky personality
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strong resale value
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collector excitement
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emotional charm
Choose POP MART if you want:
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affordable prices
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lots of variety
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beginner-friendly collecting
-
predictable releases
Ultimately, the best choice depends on your style:
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Artists & collectors → Labubu
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Beginners & casual buyers → POP MART
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Gift buyers → POP MART (safe) or Labubu (special)
Better yet, many collectors enjoy both, mixing POP MART for variety and Labubu for standout pieces.